Tuesday, April 5, 2011

Verizon Wireless CSR- Giavanna Zannino-Peppe

As I conducted my research on Verizon Wireless's part in Corporate Social Responsibility, I was pleased to find that they are very involved in contributing to a better society. According to a news release "CRO magazine ranked Verizon No. 32 on the publication's 100 Best Corporate Citizens List.  Verizon is the only telecommunications company on the list, which the publication announced at a news conference Friday." It seems as if Verizon's dedication to aiding different aspects of social problems also aids to their social responsibility success. 

Verizon's first CSR tactic is Hopeline, a cellphone recycling program that either recycles or refurbishes old cellphones in an environmentally friendly way.  This is Verizon's efforts towards going green.

Verizon then extended their efforts by donating the refurbished phones to "local domestic violence organizations and local government and law enforcement agencies for use with their domestic violence clients."  Verizon Wireless provided more than $1.5 million dollars in support to Domestic Violence Prevention Agencies.

As a result of the Tsunami in Thailand, Verizon Wireless has also helped raise money for the tsunami relief efforts.

These 3 efforts by Verizon for CSR have shown its dedication to making society a better place and the company should be recognized more for it's contributions.

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