Monday, November 1, 2010

Dunkin Donuts Philanthropy

Dunkin Brands CSR

Dunkin' Brands focuses on 4 different areas of corporate social responsibility.

The first is Economic, which includes their commitment to diversity and inclusion in all aspects of their business as well as their Coffee Origin Program which highlights the fact that they use Fair Trade coffee beans which helps to support the farmers and communities where they get the beans from.

The second focus is Environmental. Dunkin' Brands is focusing on reducing their environmental footprint and working on building more energy efficient and "green" certified stores.

The third is Philanthropy. Dunkin' Brands created the Dunkin' Donuts & Baskin-Robbins Community Foundation which in itself has three areas of focus: "Food for Our Hungry," "Health for Our Children," and "Safety for Our Neighborhoods." The organization works with franchises and also local non-profits that align with their initiatives.

Their fourth area of focus is Social, which addresses national issues with their Dunkin' Brands Nutrition Advisory Board and also the Disaster Relief Fund.

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