Friday, October 1, 2010

American Express and the Blogosphere


Surprisingly enough, American Express doesn't have any corporate blogs, though they do have a section on their website called "Open Forum." This section is mainlyfor small businesses who are AmEx members, are it requires a login identification and password to access. Other than this, there had been a blog called "AmExSucks," but it has not been used since September 2008. There are plenty of blogs with articles about American Express about the service it provides, but none completely dedicated to the company in a fashion either positive or negative. The vast majority of the articles I did read through, however, are consumers sharing their distaste with the company; on the other hand, another percentage of blog entries are written about American Express and its new products, services, or other areas of the business in a more interested manner.


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